2018 will be all about rich experiences. Technologies such as virtual reality, machine learning, and voice user interfaces have been honed and are now mainstream. Expect to see clean, simple designs that make way for these immersive technologies. Read on as we take a deep-dive into what websites will look like in 2018. Flat Design In 2017, designers and developers …
Great Web Graphics
We work with myriad businesses that take seriously the principle that a fresh – frequently updated – website draws more visitors. Either they retain us to provide a constant flow of relevant content and graphics, or they organize it among their staff. That can sometimes be a problem, because the trend today is toward more pictures and less text, which …
Logos: Great vs. Good
Skim the pages of any fitness magazine and you’re likely to see a Nike Swoosh. Glance up at a billboard and you might see Mastercard’s dual circles staring down at you. Do you recognize these brands? Of course. What makes their logos work? First, recognize a logo on its own is not a brand identity, but just one part of …